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Our Mission


We create ideas to contribute to the success of our clients and to the success of our business by selecting and developing the best people

Ideas are all that we create. We want to be proud of our work and we strive for producing genuinely high-quality, breakthrough ideas.

As we see it, there is nothing worse than an average idea: it’s better to offer nothing to the customer than to offer average, dull ideas.

Great ideas, are not a matter of subjective opinion but ideas that contribute to financial success after the idea has been executed and applied. The idea can win many awards , but if it does not contribute to the customer’s sales growth, its value is zero.

Creating successful ideas for the customer, we should be successful ourselves. In order to achieve this, we need to create ideas which will promote our own business.

Fairfax Cone once said “My assets leave in the elevator every evening” We agree, our assets are our people and we leave no stone unturned in our effort to help our people become the best that they can be.


 

What We Are


Media Arts Group, is a Russian strategic partner of the Interpublic group, one of the World’s top International Communications group. We are one of the top10 largest communications holding in the CIS.

An active player in the advertising market since 1994, MAG includes 17 companies in Russia, Ukraine, Kazakhstan and Moldova, employing around 500 experts. Holding’s revenue reached 285 m USD in 2011.

Media Arts Group provides a full range of marketing services – from market analysis to development of promotional strategies and support of diverse brand communications. Our group agencies serve 180 clients in 9 countries.

Media buying volume ranking by Adindex.ru (commissioned by Kommersant newspaper) in 2011 rated MAG as No.7 among Russia’s largest communications and advertising groups.

2011 Russian Communication Holdings Ranking by Volume of Media Purchase

     

Groups and companies

Total turnover, mln, RUB

1

VivaKi Россия

ZenithOptimedia, Starcom, MediaVest, Starlink

36 729

2

Group M

MEC, Maxus, Mindshare, MediaCom/MC2

31 470

3

АДВ

MPG, Initiative, UM, Arena Magic Box

31 138

4

Aegis Media/OKS

Vizeum, Carat, Ad o'clock

21 599

5

Optimum Media OMD Group

Optimum Media OMD, AMS OMD, "Муви", Mediaplan, Sorec Media, Easy Media

19 935

6

OMD MD | PHD Group

PHD, Media Instinct, OMD Media Direction

10 302

7

Media Arts Group

The Strategist, FCB Media

2 178

8

GRAM

Medialect, Megart

1 230




BE!MA, a unit of Media Arts Group, was recognized as third largest BTL operator in Russia in 2011 in the research on financial indicators of marketing agencies initiated by the Russian Association of Communication Agencies (RACA) and Russian Association for Marketing Services (RAMS).